Generative AI in BFSI: Transforming Fraud Detection, Personalization, and Risk Management
Abstract
Embracing Generative AI in Banking and Finance drives innovation and efficiency, enabling hyper-personalization, precise risk assessment, and streamlined operations. However, it demands careful navigation of challenges like data privacy and regulatory compliance. This white paper explores the transformative impact of Generative AI across various domains of BFSI, including risk management, customer engagement, and investment strategies.