{"id":16353,"date":"2021-08-16T19:48:51","date_gmt":"2021-08-16T14:18:51","guid":{"rendered":"https:\/\/cigniti.com\/blog\/?p=16353"},"modified":"2021-08-16T21:22:49","modified_gmt":"2021-08-16T15:52:49","slug":"5g-assurance-bandwidth-low-latency","status":"publish","type":"post","link":"https:\/\/www.cigniti.com\/blog\/5g-assurance-bandwidth-low-latency\/","title":{"rendered":"5G is coming – lead or leap, but you can\u2019t lag!"},"content":{"rendered":"

To think, there used\u00a0to be a day when companies made a conscious decision\u00a0as to whether they wanted to be an emboldened technology leader\u00a0or take a more passive \u201cwait and see\u201d\u00a0approach.\u00a0<\/span>\u00a0<\/span><\/p>\n

And there was validity to\u00a0both mindsets.\u00a0The first\u00a0meant taking on\u00a0sometimes significant\u00a0risk\u00a0but with a huge upside, the latter\u00a0meant\u00a0having access to the learnings,\u00a0the\u00a0successes,\u00a0and\u00a0failures of those that came before you.\u00a0<\/span>\u00a0<\/span><\/p>\n

If we have learned nothing else from the last 18 months, those days\u00a0of choice\u00a0are gone:\u00a0embracing\u00a0technological\u00a0innovation\u00a0is no\u00a0longer an\u00a0option.\u00a0<\/span>\u00a0<\/span><\/p>\n

To be competitive in the race, companies have no choice other than to strive to\u00a0embrace technology advances and translate\u00a0them\u00a0into competitive advantage within their\u00a0industries.\u00a0<\/span>\u00a0<\/span><\/p>\n

5G\u00a0will be a tectonic shift,\u00a0and while most companies have the advantage that\u00a05G\u00a0is not right on top of them at this moment, when it does\u00a0come,\u00a0it will be fast and furious.\u00a0<\/span>\u00a0<\/span><\/p>\n

Which\u00a0presents an interesting dilemma for the modern enterprise \u2013\u00a0do they\u00a0get on board early while there is still uncertainty around the timing\u00a0of\u00a0critical mass adoption\u00a0(i.e., the point at which it will be integral\u00a0to their business\u2026\u00a0or to their customers)\u00a0or do they wait and see what it will mean for the business how they can best factor\u00a05G into their business and consumer applications?<\/span>\u00a0<\/span><\/p>\n

Cigniti\u2019s\u00a0recent webinar\u00a0\u201c<\/span>Staying Ahead of Your Customer Experience in the Age of 5G<\/span><\/a>\u201d just scratched the surface\u00a0of these critical decision points \u2013 along with many others \u2013 that\u00a0brought to light the many dimensions and considerations companies are going to face when\u00a0(and\u00a0I say when, not \u201cif\u201d) they define their strategy and approach for 5G.\u00a0<\/span>\u00a0<\/span><\/p>\n

It was apparent after this roundtable discussion, that\u00a0it would be prudent for every organization to at least dip their toe in the water and start to think about\u00a05G and what it means to them\u00a0–\u00a0and if nothing else, start the dialog because more is going to change than just the ability to leverage high bandwidth, low latency networks.\u00a0<\/span>\u00a0<\/span><\/p>\n

To further support this, I wanted to share some\u00a0very\u00a0intriguing talking points from this webinar:<\/span>\u00a0<\/span><\/p>\n