President,
Global Delivery & Solution Engineering
Cigniti Technologies
Topic:
Leverage Quality Engineering and Sentiment Analysis – Increase your airline customer satisfaction index
About Session:
Digital applications create a high-touch, high-value, highly personalized interaction for the airline’s most important customers in today’s times. Poorly designed and tested Digital applications can alienate your most important customers, thus negatively impacting your brand image, customer loyalty and associate revenue. This is often result of poor customer UX experience, bad application performance, lack of data integrity and security, etc. An exhaustive Quality Engineering strategy coupled with customer sentiment analysis can help avoid these issues.
During this session, Sai Chintala who has over 25 years of rich technical and business experience, will launch the“2017 Sentiment Analysis of Top Airlines' Digital Apps”.